Privacy Policy
Effective Date:January 2026
Welcome to Serif & Co. Your privacy is important to us, and we are committed to protecting your personal information in accordance with applicable South African privacy legislation, including the Protection of Personal Information Act, 2013 (POPIA).
This Privacy Policy explains how Serif & Co. collects, uses, stores, and protects your personal information when you visit our website, place an order, communicate with us, interact with our social media platforms, or use our products and services.
Who We Are
Serif & Co. is a South African business specializing in custom apparel, personalized products, printing services, branding solutions, and advertising services.
Business Name: Serif & Co.
Registration Number: 2026 / 364223 / 07
Information We Collect
We may collect the following personal information:
* Full name
* Email address
* Phone number
* Delivery and billing address
* Payment information
* Order details and customization requests
* Social media usernames when interacting with our platforms
* Device information and website usage data collected through cookies and analytics tools
How We Use Your Information
We use your information to:
* Process and deliver your orders
* Communicate with you regarding purchases, quotations, enquiries, and support requests
* Personalize products and services
* Improve our website, products, and customer experience
* Send promotional offers, newsletters, and marketing communications where consent has been provided
* Prevent fraud and maintain website security
* Comply with legal and regulatory obligations
Payment Security
Payments made through our website or approved payment channels are processed securely through trusted third-party payment providers.
Serif & Co. does not store your full credit card, debit card, or banking details on our servers.
Sharing of Information
We may share your information with trusted third parties where necessary to provide our services, including:
* Courier and delivery companies
* Payment processing providers
* Printing and production partners
* Website hosting and technical service providers
* Professional advisers and regulatory authorities where legally required
All third parties are expected to handle your information responsibly and in accordance with applicable privacy laws.
Cookies and Website Technologies
Our website may use cookies and similar technologies to:
* Improve website functionality
* Remember your preferences
* Analyse website traffic and performance
* Support advertising and marketing campaigns
You may disable cookies through your browser settings. Please note that some website features may not function correctly if cookies are disabled.
Marketing Communications
If you subscribe to our mailing list, request information, or consent to receive promotional content, we may send updates regarding:
* New products and services
* Promotions and special offers
* Business announcements and updates
You may unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us directly.
Data Security
We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, alteration, or disclosure.
While we strive to protect all personal information, no internet-based system can guarantee absolute security.
Your Rights
In accordance with POPIA and other applicable laws, you have the right to:
* Access your personal information
* Request corrections to inaccurate information
* Request deletion of information where legally permitted
* Withdraw consent for marketing communications
* Object to certain uses of your personal information
* Lodge a complaint with the Information Regulator of South Africa
To exercise any of these rights, please contact us using the details provided below.
Third-Party Links
Our website, advertisements, or social media platforms may contain links to third-party websites. Serif & Co. is not responsible for the privacy practices, content, or policies of these external websites.
Children’s Privacy
Our services are intended for a general audience. We do not knowingly collect personal information from children without the consent of a parent or legal guardian.
Changes to This Privacy Policy
Serif & Co. may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or services.
Updated versions will be published on our website with the revised effective date.
Contact Us
If you have any questions regarding this Privacy Policy or how your personal information is handled, please contact us:
Jessica Bretherton Founder & Owner
📧 Email: jessica@serifco.co.za
📞 Phone / WhatsApp: 060 821 6162
Serif & Co.
Printing Brands. Promoting Businesses. Creating Opportunities. 🇿🇦
Founded in 2021 | Proudly South African | Online-Based Business Serving Customers Nationwide.